Digital Content Manager

About the role

Our partner is looking for a self-starter with the creative touch to craft influential content to represent the company and catch customers’ attention. As a key player in the team, your ability to work independently while producing quality results will be essential as they scale and grow the business.

What you’ll be doing:

• Develop and implement content strategies that highlights engagement with B2B audiences across digital platforms while staying aligned with business goals
• Create user journeys engaging with various business segments and ensure that your content speaks to the needs of multiple diverse enterprises
• Oversee content creation and updates using CMS platforms to guarantee consistency across all touchpoints
• Manage and optimize content across multiple digital channels to improve user engagement and conversion rates
• Collaborate with marketing, product, and sales teams to ensure content is aligned with cross-functional business objectives and user needs
• Monitor and analyze content performance, using insightful reports to optimize strategies and boost business impact

What you’ll need:

• 8 years of experience in digital content management, with a strong focus on B2B content strategy, management, and optimization
• Hands-on experience with lifecycle and CMS tools, with proficiency in using HTML5 for content creation and optimization
• Experience in designing and optimizing B2B user journeys for various business sectors
• Strong skills in managing projects and multiple priorities
• Familiarity with SEO best practices, content performance analysis, and digital marketing strategies
• Exceptional communication and interpersonal/teamwork skills