Unlocking Gen Z at Work: A Generational Impact Study 2024

Founder Feature

Get inspired by some of the world's greatest founders in this collection of interviews, expert guides and coaching programs.


The misfires of gun entrepreneurs (and what you can learn from them)
Founder Feature

The misfires of gun entrepreneurs (and what you can learn from them)

When it comes to running your own show, there are so many moving parts. It’s almost inevitable that at some point you’re going to drop the ball. But what about big-shot entrepreneurs? Yep, they make mistakes too!

Jo Foster
International Women's Day: Celebrating the female change-makers
Founder Feature

International Women's Day: Celebrating the female change-makers

Let’s just clear up one small thing before we proceed: we definitely don’t need to wait for a special day on the global calendar to celebrate awesome women. As a business, F4S is all about celebrating the uniqueness of every individual, which means we are privileged to have met tonnes of incredible women in our own journey - we’d need a whole year of International Women’s Days if we had to wait to talk about them all!

Catie McHugh
“You called it what?” The product names that nearly destroyed businesses
Founder Feature

“You called it what?” The product names that nearly destroyed businesses

As much as we humans hate to admit it, we’re pretty darn influenced by brands, and our emotional reaction (and subsequent attachment) to everything from the packaging, the name and the product itself, is something companies agonize over getting right. You only get one shot, after all.

Catie McHugh
8 turning points that created successful businesses
Founder Feature

8 turning points that created successful businesses

A-ha moment, breakthrough, pivot: whatever you want to call it, many entrepreneurs can point to an event or realization that shaped their business for the better. Some persevere for years before making it big. In celebration of their strength and tenacity, here are the moments where eight successful entrepreneurs called upon their skills and powerful mindset to shape their journeys (and how you can do it, too):‍

Vivienne Egan
5 weird startups (that are kicking ass)
Founder Feature

5 weird startups (that are kicking ass)

It’s fair to say that we are in something of an ‘entreprenaissance’ at present; the blistering speed of innovative tech and relatively low cost to launch ideas out in the wild is birthing some incredible companies around the world.

Catie McHugh
8 incredible entrepreneurs you must start watching right now
Founder Feature

8 incredible entrepreneurs you must start watching right now

The great thing about all these fantastic startups popping up all over the world (you know, apart from their general world-changing innovation) is that the genius entrepreneurs driving them often have a stellar online presence.

Catie McHugh
4 tech startups that are changing the world (in all the right ways)
Founder Feature

4 tech startups that are changing the world (in all the right ways)

The tech industry, unsurprisingly, continues to go absolutely gangbusters. Just a quick scan of the daily news and business blogs with your morning coffee each day would give you an indication that the world is on a perpetual, sustained leap forward in what we can achieve with technology. And startups are taking full advantage and innovating at cracking speed.

Catie McHugh
Five fictional entrepreneurs we could all learn from
Founder Feature

Five fictional entrepreneurs we could all learn from

Sir Richard Branson. Steve Jobs. Warren Buffett. Arianna Huffington. They're all wildly successful entrepreneurs, and they're also very much real people to draw inspiration from as you navigate your own business path.

Catie McHugh

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