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Use Case · Culture & AI Transformation

Navigate culture or AI transformation without losing what makes your culture work.

AI adoption changes how work gets done, but most companies roll it out with no data on who's ready, who'll resist, and who could actually lead it. Marlee identifies your early adopters and AI systems builders from your own team's data, who can measures the real business impact as you go, and who can drive the governance layer to do it responsibly.



Built on 25+ years of motivation science and 16 billion data points · Trusted by 90% of the Fortune 100
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The Transformation Blind Spot

Most transformations fail quietly, not in the boardroom, but in how people actually experience the change day to day.

Leaders can model the financial case for an AI rollout in detail. Few can model the human one: who will champion it, who will quietly resist it, and who has the human motivation to lead others through it. Without that, change lands poorly, and the goal the transformation was meant to achieve slips further away.

"Marlee has been able to increase engagement by 1000%, resulting in higher performing and engaged teams, with business performance also improving by 100%."

Gaming 12-month Culture Transformation, Marlee Case Study

WHERE MARLEE EXCELS

This isn't personality typing. It's a predictive model built from your own top performers.

Evidence-Based Motivation Science


25+ years of research behind the Culture Map that baselines where your culture actually stands.

AI Transformation X-Factor Model


Identify early adopters and potential AI systems builders from your own team's data, not a generic change-management framework.

Measured and Governed, Not Just Hoped For


Track the real business impact of your AI transformation on our team as it happens, with a responsible AI governance layer built in.


BUILT AROUND REAL PEOPLE

Culture isn't a slide in the transformation deck. It's every person's daily experience within the change.

Marlee predicts and measures how the people actually living through a transformation are experiencing it, team by team, in real time.

Chief People Officer

"We could finally see which teams would adapt well and which needs support, before it showed up in attrition."

Global Finance Lead

"For the first time our distributed team felt connected to the same transformation, not five different ones."

Change Management Lead

"The data gave us a way to design the right conversations early, not after the damage was done."

HOW IT WORKS

Three moves from 'we hope this AI rollout lands well' to 'we can see exactly who's ready, and what it's achieving.'

STEP 01

See exactly where your culture stands today

A Culture Map establishes where your culture actually stands today, and surfaces the early adopters and potential AI systems builders already in your team.

PROOF, NOT PROMISES

Transformation outcomes, tracked, not assumed.

10X


increase in engagement during a 12-month culture transformation

100%


improvement in business performance during that same transformation

16 months


for a stalled business to reach profitability with Marlee as part of the turnaround

10X


increase in employee engagement and company culture following that turnaround

WHY NOT JUST...

Change management consultants sell a framework. Marlee shows you what's actually happening.

ALTERNATIVE

WHAT IT GIVES YOU

WHAT MARLEE GIVES YOU

Change management consultants

A generic framework and a slide deck, with no ongoing evidence-based culture measurement.

A live, data-driven read on how your specific teams are experiencing the change, and who's ready to lead it.

Engagement surveys

A lagging sentiment score, usually annual.

Real-time tracking of culture adoption, and business impact as the transformation unfolds.

One-off training workshops

A single session, rarely revisited once the transformation is underway.

An ongoing support through real time collaboration tools throughout the entire transformation journey for every team member.

FROM TEAMS USING MARLEE

Real transformations, tracked in real time.

Marlee mapped and facilitate a 12 months departmental transformation where every culture metric moved: job satisfaction +72%, customer service +63%, wellbeing +55%, engagement already high - lifted by an additional 16%.

Government Department Culture Transformation

Marlee Case Study

Marlee mapped and facilitated a global workforce's culture transformation increasing proactivity by 18% and accountabilty by 20% resulting in a 100% improvement in peformance to KPIs.

Global Enterprise Culture Transformation

Marlee Case Study

A lot of what we think about internally at Canva is how to scale our culture globally. Marlee has helped us not only at the the personal motivation level but also culturally across our global teams and how we work together.

Zach Kitschke

Zach Kitschke

CMO, Canva

See your culture baseline within days of kickoff.

The Culture Map draws from the motivations across your existing teams fast, so you have a real baseline, and know your early adopters, before the transformation begins.

COMMON QUESTIONS

Before you book a demo

Marlee is used in culture transformation for restructure, innovation, M&A due diligence and integration, and scaling culture during rapid growth.

See who's ready to lead your AI cutlure transformation, before you launch it.

Book a free 30-minute session. We'll show you how a Culture Map identifies early adopters and can tracks real human and business impact.

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