What is AI coaching?
We often hear this question from people excited to start their growth journey. AI coaching is where human wisdom meets artificial intelligence to create a uniquely personal development experience that adapts to you.
Think of AI coaching as having a supportive friend available 24/7, powered by smart technology that learns and grows with you. At Marlee, we use advanced AI to transform traditional coaching into bite-sized, engaging sessions that fit seamlessly into your daily life.
How does it work? 🎯
We start by understanding what makes you tick through our evidence-based Motivational Analysis. This helps us craft coaching programs that resonate with your personal goals and learning style. Our AI coach, Marlee, then guides you through your journey with thoughtful questions, timely check-ins, and gentle accountability.
Why people love AI coaching 💫
The numbers speak for themselves - 85% of people want technology to help shape their future. Here's what they're looking for:
- Fresh perspectives on skills they could develop (36%)
- New approaches to learning new skills (36%)
- Clear paths toward their career goals (32%)
What our customers say:
"There's a lot of focus on hard skills. But at a company, what's absolutely critical is communication and soft skills - the things most companies don't spend enough time focusing on. And Marlee has been an amazing tool to help us do that."
- Melanie Perkins, Co-founder & CEO, Canva
The impact 🌟
Marlee's approach works. With 90% of users achieving their goals in 4-9 weeks and teams from over 90,000 organizations across 190 countries trusting our AI coaching, we're transforming how people grow and develop. This impact ripples through organizations, too - studies show that 75% of people embrace AI-guided life changes, while 55% are more likely to stay with companies that support their growth through advanced technologies like AI.
Meet Marlee 👋
Born from more than two decades of motivation research by pioneering coach Michelle Duval, Marlee is more than just an AI coach. By combining deep coaching expertise with adaptive technology, Marlee creates a safe space for exploration and growth that's uniquely yours.
Think of these sessions as meaningful conversations with a trusted coach who remembers your goals, celebrates your progress, and helps you navigate challenges with wisdom and care.
Related Questions:
Which type of coaching is right for me?
There are many different types of coaching, but the most common ones are life, executive, business, athletic, and leadership.
Has coaching been scientifically proven?
Yes, coaching has been proven to be extremely effective. The International Coaching Federation conducted a global study on coaching.
What's the difference between coaching and mentoring?
The difference between coaching and mentoring is fairly simple; a coach is someone who is trained in helping an individual or team achieve a particular goal, whereas a mentor is someone with specific experience in your industry who can provide advice but will not hold you accountable or use science to guide you to achieving your goal.